Cultural intelligence for international markets
Native cultural experts with direct in-country experience advise your communication, marketing and HR for 50+ markets — including content review and concrete implementation guidance.
Translation makes your message comprehensible. Cultural consulting makes sure your message also lands: tone of voice that matches local hierarchy expectations, marketing that respects local taboos, HR policy that works in multicultural teams.
Our consultants combine direct, in-country market experience with industry expertise. We advise on market entry, marketing campaigns, HR policy for multicultural teams and cross-cultural negotiations. After the advisory session we support implementation: revising existing content, adjusting communication flows and briefing teams. A consulting session typically runs 2 to 4 hours; multi-day engagements for broader cultural transformation are also available.
From Western Europe to East Asia and the Arab world — native consultants with direct in-market experience.
We discuss your international objectives, target markets and the specific challenges where you need cultural intelligence — from market entry to crisis communication.
A consultant with native market knowledge and industry experience is assigned to your project — someone who understands both the market and your sector.
The consultant analyses your specific question, your existing materials and the relevant cultural factors in the target market — market norms, taboos, hierarchy and communication styles.
A 2 to 4-hour session in which the consultant presents findings, answers your questions and gives concrete recommendations for your specific case.
We assess your marketing, HR and communication materials for cultural fit and provide targeted adjustment recommendations — including concrete copy suggestions where needed.
Operating successfully across borders calls for more than translation. Every market has its own decision-making process, hierarchy, feedback culture and marketing norms. Our consultants surface those invisible rules — so you can scale without running aground culturally.
From a 4-hour strategy session to multi-day implementation engagements — we deliver advice that lands.
Consultants with direct cultural and business knowledge of more than 50 countries — from Western Europe to East Asia and the Arab world.
No off-the-shelf decks but bespoke advice tuned to your industry, target market and specific business question.
Advice across every area where culture matters: external communication, marketing campaigns, people management and negotiations.
We do not stop at strategic advice — we also support practical implementation: adapting content, revising materials, adjusting processes.
Every consulting engagement starts with a thorough briefing and ends with concrete recommendations and content review.
From Japan-launch briefings to crisis response in China — examples of where culture made the decisive difference.
SaaS · Japan A European SaaS planned a launch in Japan. We delivered a 4-hour consulting session covering Japanese B2B norms, decision hierarchy and marketing do's. The resulting campaign was adapted — leading to a 3x stronger sales pipeline.
HR · UAE A Dutch company opened an office in Dubai and wanted to define an inclusive HR policy. Our consultant ran sessions on Ramadan arrangements, meeting etiquette and feedback-culture differences.
Crisis PR · China A European brand faced a PR crisis in the Chinese market. On an urgent brief our consultant advised on a culturally appropriate response strategy, tone of voice and which Chinese social channels to engage — and which to avoid.
Cultural consulting fits every interface between your organisation and another market.
What clients say about working with Ecrivus — from market entry to crisis response.
Certified translations for our international cases are delivered quickly and carefully. Our project manager knows our account inside out.
No-obligation — response within one hour on business days
Below you'll find adjacent services, sectors we translate for often, and the most requested language pairs.
Services frequently commissioned alongside this one.
Sectors we deliver this service for regularly.
Most requested combinations for this service.
Last updated: May 2026
