Transcreation: adapting translated content for success
Transwhat? That’s what most humans—and nearly all spellcheck programs—ask when they encounter the word, transcreation. Transcreation: Adapting Translated Content For International Success These days, every employee produces content. In addition to the usual suspects–marketing communication writers, technical writers, course developers–software engineers write user guides, technical support engineers write frequently asked questions, and (shall we dare?)